Western Aloha celebrates the Aloha Lifestyle. A company based on the Big Island of Hawai'i, they specialize in the "Paniolo Style" Aloha Shirt. The paniolo’s everyday life consists of activities normally associated with Hawaii, such as surfing and enjoying the beach, but paniolos also participate in activities such as cattle ranching, rodeos, and spending time in the snow-capped mountains.
