When it comes to beard oil effectiveness, the key is distribution. Just slathering a bunch of liquidy oil on your beard does nothing to keep it healthier. In fact, it has the opposite effect. Liquidy beard oils are often too thin to penetrate to the skin and often leaves the beard looking and feeling greasy all day long.
That’s why, in the spirit of doing things RITE, Layrite created a revolutionary, thicker, easier to apply, less woodsy and less greasy beard and skin conditioner called Layrite Concentrated Beard Oil. Expertly formulated by barbers, it’s thicker consistency makes it easier to deliver superb moisturization to hair and skin, leaving your beard feeling softer, healthier and well groomed.
Made with sweet Almond Oil, Soybean Oil, Avocado and Argon Oil. A unique blend of natural oils condition and smooth hair while creating a protective barrier on skin to help lock in moisture and prevent "beardruff".
The year was 1999. To most, it seemed the barbering trade was breathing its last breath. Nevertheless, Layrite’s passionate founder, Donnie Hawley, was still in hot pursuit of perfecting his client’s haircuts. His technique was being hindered by the traditional petroleum-based products his patrons wore that wouldn’t rinse out. Never wanting to limit style, yet committed to an elevated standard of barbering; Donnie labored to find a solution. The end result was a water-soluble pomade formulated to
“Hold Like Wax and Wash Out Like Gel."
After one of Donnie's patrons commented that his pomade was the only product that made his hair lay right, a brand was born. Layrite Men's Grooming Products have been setting the benchmark of traditional barbering and men's grooming ever since. Often imitated but never replicated, our products have become the staple brand used by barbers seeking quality and authenticity the world over.